martes, 19 de septiembre de 2017

DESIGNING FREEDOM / ADVERTISING/ GADGETS / Diseñando Libertad / Publicidad / Aparatos.

Hi my dear friends, here we are again, today to look at some different news about: Designing, Advertising, Gadgets and more! Here we go!

Hola mis queridos amigos, aquí estamos otra vez, hoy veremos noticias diferentes sobre; Diseño, Publicidad, Aparatos, y más. ¡Allá vamos!


Info from: Speak Up magazine.
Photos from:  designboom.com / history.com / youtube.com / neatorama.com  /  wikipedia.com



DESIGNING FREEDOM

An exhibition at London's Design Museum, which opened in a new location on Kensington High Street at the end of last year, pays homage to California as the world centre of design and technology for the last 70 years.  "Designed in California" (24May to 15 October) reveals how the US state defined a modern culture of design and technology based on the concept of personal freedom, from 1960s counterculture to the tech revolution of Silicon Valley.  Political posters, personal computers and self-driving cars are on display, while the exhibition also examines California's global reach, showing how user interface designers in the Bay Area are shaping some of our most common daily experiences.
www.designmuseum.org








THE EMPIRE STATE AT 85

US cultural icon the Empire State Building commemorates the 85th anniversary of its opening, on May 1st 1931.  The lights of the 102-storey Art Deco skyscraper were first turned on by President Herbert Hoover, who pushed a button from Washignton D.C.


VOCABULARY

-TO PAY HOMAGE: rendir homenaje.,
-SELF-DRIVING CAR: coche autónomo.
-TO BE ON DISPLAY: exhibirse.
-REACH: alcance.
-TO SHAPE: determinar.
-OPENING: inauguración.
-TO TURN ON: encender.
-TO PUSH: pulsar.



ADVERTISING  /  HONEST SLOGANS

This honest slogan for YouTube "Don't Read the Comments" could apply to all social networks and online publications.  It isn't worth it;  the Internet is full of people who have nothing better to do with their time than write irrelevant and meaningless comments.  Of course some people do make useful observations, but they are in a minority.  And then there are trolls, those loathsome individuals whose main aim in life is to sabotage sites and provoke their readers.






GADGETS  /  THE REDUNDANT CLOCK

Graphic designer Ji Lee was born in Korea and grew up in Brazil, but he now lives in New York.  He created the "redundant clock" as a joke, but it has been a great success.  Basically, it shows what time it is and each hour is indicated by its clock form, rather than by a numeral.  It costs $49:  to buy one, simply go to Kickstarter.com and type in "redundant clock".  Redundant instructions are also included!

VOCABULARY

-IT ISN'T WORTH IT:  no vale la pena.
-MEANINGLESS:  sin sentido.
-LOATHSOME: odioso.
-AIM: objetivo.
-REDUNDANT: redundante, superfluo, prescindible.
-JOKE: chiste, broma.
-TO TYPE: escribir (en un teclado).



INSPIRING IDEAS

Developing inner values is much like physical exercise.  The more we train our abilities, the stronger they become.  The difference is that, unlike the body, when it comes to training the mind, there is no limit to how far we can go. (Dalai Lama)

VOCABULARY

-INNER: interior.
-TO TRAIN: ejercitar.
-UNLIKE:  a diferencia de


HAVE A NICE DAY!!!

SEE YOU!!!

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